The Roomover

Back to School is always a busy time at Uptown as Victoria has a large University demographic. Uptown wanted to make back to school shopping an experience for one lucky student giving away a $1500 Uptown Gift Card. Using a vacant storefront we developed signage and web deliverables to help advertise the contest. We wanted to design a fun, bright campaign with a retro feel for The Back to School RoomOver contest.